Opportunity Expired
Established in 20 February 1963 as Chrysler Philippines Corporation, Mitsubishi Motors Corporation now markets over 16 types of vehicles in the Philippines, after 54 years of operation.
Vehicles range from the easily recognizable Lancer, Galant and Eclipse passenger cars, to light commercial vehicles of different images and purposes: the ubiquitous Pajero and the active Strada, Montero Sport, Grandis and Fuzion. Also included on the line-up are Adventure, L300 Versa-van and commercial vans. Moving the industry are the FK/FM trucks and the Rosa buses. Tucked neatly between the light duty pick-ups and heavy haulers are the Canter light truck and Rosa mini-bus.
Today, Mitsubishi, headed in the Philippines by Mr. Mutsuhiro Oshikiri, produces thousands of vehicles a year in a 21 hectare plant at Sta. Rosa, Laguna. Mr. Mutsuhiro Oshikiri is leading the company to focus on four major concerns: Manufacturing, Marketing, Labor / Management Corporation and Community Involvement.