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Edith Cowan University (ECU)

  • 19% international / 81% domestic

Bachelor of Global Sport Business Management

  • Bachelor

This course gives you everything you'll need to kick off a career in the globalised sport industry, including the growth area of event management.

Key details

Degree Type
Bachelor
Duration
3 years full-time, 6 years part-time
Course Code
Y53, 112685A
Domestic Fees
$16,350 per year / $49,050 total
International Fees
$35,550 per year / $106,650 total

About this course

This course gives you everything you'll need to kick off a career in the globalised sport industry, including the growth area of event management.

You'll learn about sport delivery systems, event management, leadership and programming, business environments and markets, culture and professional identity development, sport and recreation facilities and services management, strategic and human resource management, marketing in global sport business, funding and finance, sport venue management, event operations management, legal aspects, marketing analytics and business research and planning.

You'll also undertake a range of work placements and project work with industry organisations, such as the West Coast Eagles, Perth Heat and Western Force.

Australian Qualifications Framework (AQF) level

This course has been accredited by ECU as an AQF Level 7 Bachelor Degree Award.

Entry requirements

Admission requirements you'll need to meet for this course.

  • All applicants must meet the academic admission requirements for this course. The indicative or guaranteed ATAR is as published (where applicable) or academic admission requirements may be satisfied through completion of one of the following:

    • AQF Cert IV;
    • Successfully completed 0.25 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent);
    • Undergraduate Certificate;
    • Special Tertiary Admissions Test;*
    • University Preparation Course;*
    • Indigenous University Orientation Course;*
    • Aboriginal University Readiness Assessment; or*
    • Experience Based Entry Scheme.*

    * Further information can be found on the Study course entry page.

    For international students, requirements include your secondary school results.

  • English competency requirements may be satisfied through completion of one of the following:

    • Year 12 English ATAR/English Literature ATAR grade C or better or equivalent;
    • Special Tertiary Admissions Test;*
    • IELTS Academic Overall band minimum score of 6.0 (no individual band less than 6.0);
    • Successfully completed 1.0 EFTSL of study at bachelor level or higher in the UK, Ireland, USA, NZ or Canada;
    • University Preparation Course;
    • Indigenous University Orientation Course;*
    • Aboriginal University Readiness Assessment;*
    • AQF Diploma, Advanced Diploma or Associate Degree;
    • Successfully completed 0.375 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent); or
    • Other tests, courses or programs defined on the English Proficiency Bands page.

    * Further information can be found on the Study course entry page.

Study locations

Joondalup

What you will learn

  1. Apply broad and coherent knowledge to a range of sport business situations, incorporating international/global /cultural perspectives.
  2. Access, analyse and critically evaluate relevant information to solve challenging global sport business problems systematically.
  3. Communicate sport business knowledge, concepts and advice persuasively and clearly in both written and oral formats, using relevant technology.
  4. Collaborate effectively in sport business team settings to produce measurable outcomes.
  5. Generate creative ideas for sport business innovations that respond to opportunities and constant change.
  6. Reflect on feedback and critique one's own performance in order to identify and plan opportunities for development.
  7. Value professional behaviours and/or personal citizenship that reflect an appreciation of the interrelationship between business ethics and corporate social responsibility in sport business settings.
  1. Apply broad and coherent knowledge to a range of sport business situations, incorporating international/global /cultural perspectives.
  2. Access, analyse and critically evaluate relevant information to solve challenging global sport business problems systematically.
  3. Communicate sport business knowledge, concepts and advice persuasively and clearly in both written and oral formats, using relevant technology.
  4. Collaborate effectively in sport business team settings to produce measurable outcomes.
  5. Generate creative ideas for sport business innovations that respond to opportunities and constant change.
  6. Reflect on feedback and critique one's own performance in order to identify and plan opportunities for development.
  7. Value professional behaviours and/or personal citizenship that reflect an appreciation of the interrelationship between business ethics and corporate social responsibility in sport business settings.

Career pathways

The wide scope of topics in this course will help you get a picture of your future career. Opportunities exist in a range of professional, commercial, not-for-profit and government sport, recreation and event organisations at local, state, national and international levels. Your future job title might be as a Sport Development Manager, Sport Communications Manager, Sport Marketing and Sponsorship Manager, Player Manager and many others.

Possible future job titles

Sport Development Manager, Sport Marketing and Sponsorship Manager, Sport Corporate Relationships Manager, Sport Communications Manager, Sport Social Media Manager, Sport Membership Manager, Sport Club Manager, Player Manager, Fan Engagement Manager, Sport Venue Manager