Businesses are increasingly using digital technology to generate sustainable competitive advantage by creating innovative business models, exceptional customer experiences, and efficient internal capabilities. In this course students will learn the fundamentals of
business and how to unlock the potential of technology and various digital platforms to improve business performance. Students will develop a blend of technical and practical business skills across a variety of different disciplines including business, marketing and commerce. Graduates will be able to use their analytical skills and entrepreneurial passion to help businesses identify commercial opportunities, solve problems and drive innovation. To assist with planning your enrolment, download a PDF copy of the study plan guide here: Bachelor of Digital Business (LBDB) - Melbourne 2019LTU0AIM is a not-for-credit subject that you are required to complete at the commencement of your first semester. The subject is designed to enhance your knowledge and awareness of issues concerning academic integrity. ABS0WOM is a not-for-credit subject that you are required to complete at the commencement of your first semester. The subject is designed to introduce you to Indigenous Australian perspectives, experiences, history, culture and customs.